The blog
Writing on sales & GTM.
62 posts on building sales teams, go-to-market, customer success, and RevOps. No fluff, just what actually works.
GTM & RevOps·November 24, 2025
Stop Overthinking Your Revenue Target
GTM & RevOps·September 22, 2025
Your Board Wants Predictable Revenue. Here’s the One Metric That Actually Predicts It
Customer Success·September 22, 2025
Trial-to-Paid Conversion, Not Traffic, Decides Whether You Scale or Stall
Leadership·September 18, 2025
The VP Sales Graveyard: Why 67% Fail in Their First 18 Months
Leadership·September 17, 2025
Why Most SaaS Sales Teams Break After $5M ARR (and How to Fix It)
GTM & RevOps·September 17, 2025
The Building Revolution Missed the Point
Sales·August 23, 2025
Why Most Sales Training Is Expensive Theater
Customer Success·August 19, 2025
Hidden Customer Onboarding Costs: My $847K Wake-Up Call
GTM & RevOps·August 14, 2025
The Revenue Engine Audit: 5 Warning Signs Your GTM Strategy Is Breaking Down
Mindset·January 27, 2025
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